I know that there are quite a few cleaning businesses out there so I thought I would write a blog post to give you some tips on how to stay competitive. By optimising some of your business processes, you will have more time to focus on other important business functions, like finding new customers. This will help improve your image to existing clients and ensure repeat business. Here are 4 tools that will help you to optimise your cleaning business.
This is for all those businesses who don’t yet have a website. Wix provides you with easy-to-use drag and drop website building tools. Don’t be put off by designing your own website as Wix makes the process really simple. The reason why I bring up Wix is because it offers functionality where your customers can book your services through your website. You can sync Wix with your Google calendar so your customers can see when you have a free slot and easily book your services. You can also integrate PayPal into your site to increase the ways your customers can pay for your services. This will make the whole process super easy for both you and your customers.
Do you have the contact details of your customers? If so, then you need to be sending out a newsletter on a regular basis. This will ensure customers keep your business in mind when it comes to the next time they are looking to book your services. You can send out special offers to entice customers who have been a bit quiet recently. MailChimp has a free service that lets you easily create and send beautiful looking marketing emails to your contacts list.
Do you often find that your day is getting constantly interrupted by receiving phone calls from potential customers? Sometimes you are just too busy to answer but you don’t want to miss a call from a potential client and have them go elsewhere. Answer can help you make sure you never miss a new sales opportunity. They can answer all your incoming calls and provide you with the contact information of your potential sales. Just give them a script to work from and you are good to go.
What’s the best way to improve your business? Asking for feedback from your customers! Survey Monkey allows you to easily create questionnaires that you can send to your customers. Many people will be happy to provide you with feedback without any incentives. A way to increase the amount of feedback you receive could be to enter everyone who fills in the questionnaire into a competition to receive a free clean. By asking for feedback you will be perceived as a high-quality service and you will receive invaluable information to make your services even better.
These are four examples of how technology can help to improve your business’s performance. There are other similar services to the ones mentioned above, so be sure to shop around before committing to anything. I hope this has been helpful and you can now go on to optimise your business. Good luck!
marketpreneurs can work alongside you to help improve your cleaning business. We can create and implement a strategy to make sure you stand out from the competition and have all the knowledge and tools needed to succeed. Check out our services to see how we can help your business.